Alison
Gottesman

Digital Marketing Student

at Virginia Tech

About Me

A motivated Virginia Tech first year student majoring in Marketing Management, with a concentration in Digital Marketing Strategy, highly involved in student organizations including PRISM, where I work as an Account Executive and Content Creator on the First & Main team. I completed an introductory project for a startup called PICX, where I lead social media strategy alongside a team of new members.

Work Experience

Account Executive/Content Creator

PRISM is Virginia Tech’s premier faculty-led, student-run digital marketing agency, funded with over $100,000 in grants and representing global, local, and campus clients. Our members exhibit the full scope of student talent at the university, enabling us to excel in marketing research, strategy, design, analytics, and next-generation ideation.
Worked as a Social Media Content Creator for my Junior PRISMite project with PICX.
Working currently as an Account Executive and Content Creator for First & Main team

PRISM, Pamplin College of Business Student Organization

Customer Service Associate

Sheffield Furniture, Malvern PA

Customer facing role, assisting with client questions, informational calls, and responsible for tracking appointments. Learned about the marketing tactics used in the business.

Sales Associate

DSW, Collegeville PA

Customer facing sales associate trained to assist with any customer questions or problems. Responsible for organizing the store, and managing inventory. Gained customer service experience, teamwork, and leadership skills.